Source:Semrush

Translator: Kongsen Young

1. 更廣泛,更經常地閱讀

你讀得越多,你對寫作,結構和風格的理解就越深刻。

2. 每天都要寫

熟能生巧!哪怕每天隻寫一點點也行,然後不斷打磨你的稿子以求更好。

3. 思考結構

結構能讓你保持專註,而模板能幫助你寫得更快,然後你才能專註於文案的意義。

4. 查閱風格指南並創造屬於自己的風格

保持一致很重要。風格指南能讓你的寫作看起來很真實。

5. 摒棄形容詞和填充物

簡單、直接的寫作才是有效的寫作。

6. 研究關鍵詞和使用SEO檢查清單

多瞭解你的目標受眾的搜索習慣,讓你的文章出現在更多人面前。使用一個檢查表,以確保你的內容在搜索引擎中排名較高。(註:SEO為搜索引擎優化的簡寫)

7. 瞭解你的受眾

記住你在為誰而寫作,瞭解他們所面臨的挑戰和需求。

8. 講述你的故事

使用講故事的技巧和真實的經歷,使你的作品更有親和力。

9. 考慮快速閱讀者的需求

使用小標題將你的故事分成易於管理的組塊(便於快速瀏覽/略讀)。保持清晰和簡潔,但不要露出馬腳。

10. 保持緊湊,一定要統計字數

惜字如金(用更少的文字表達更多的內容)很重要。確保你在任何時候都盡可能的簡潔。字數統計有助於你保持對手頭工作的關註。

11. 讓別人得到一個清晰的簡介總結

要知道你是為誰和為瞭什麼而寫作。這對專業作傢來說尤其重要。

12. 重讀你的作品

深呼吸,然後再讀一遍。你可能會發現錯誤,奇怪的措辭和混亂的句子。

13. 在重寫之間休息一下

以全新的視角開始任何編輯工作。試圖編輯你剛寫的文章將會導致錯誤。

14. 從你的讀者那裡獲得反饋

瞭解你的最終作品是如何被接受的,並盡最大努力將好的想法納入未來的工作中。

15. 完成你的初稿再進行修改

編輯一個未完成的作品是不可取的。它會使你的速度減慢並導致倦怠。

16. 對批評持開放態度

聽取你的同行和編輯的意見。他們會對你的作品有一個新的視角,你可以利用它來獲得更好的效果。

How to become a better writer?

1. Read more often, and more widely

The more you read, the more you’ll understand about writing, structure, and style.

2. Write every day

Practice makes perfect! Write a little every day and hone your craft.

3. Think about the structure

Structure keeps you focused and templates help you writer faster, so you can focus on the meaning of your copy.

4. Look up style guides and create your own

Staying consistent is important. Style guides will help you sound authentic.

5. Ditch adjectives and filler

Simple, direct writing is effective writing.

6. Research key words & use an SEO checklist

Learn more about your target audience’s search habits and get your writing in front of more people. Use a checklist to make sure your content ranks higher in search engines.

7. Know your audience

Remember who you are writing for and get to know their challenges and needs.

8. Tell your story

Use storytelling techniques and real experiences to make your work more relatable.

9. Think about skim readers.

Break up your story into manageable chunks using subheadings. Keep these clear and concise, but don’t give the game away.

10. Keep it tight & stick to a word count

Word-economy is important. Ensure you are as concise as possible at all times. Word counts help you stay focused on the task at hand.

11. Get a clear brief

Know who and what you are writing for. This is especially important for professional writers.

12. Re-read your work

Take a deep breath and read it back. You’ll pick up on errors, strange phrasing and confusing sentences.

13. Take a break between rewrites

Start any editing jobs with fresh eyes. Trying to edit an article you just wrote will lead to mistakes.

14. Get feedback from your audience

Find out how your final pieces were received and do your best to incorporate good ideas in future work

15. Finish your first draft before making changes

Editing an unfinished piece is a no-no. It slows you down and leads to burnout.

16. Be open to criticism

Listen to your peers and editors. They will have a new perspective on your work and you can use it to get better.

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關於更好地創作和分享的幾點思考:

我的個人說明書 1.0 簡潔版

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